How To Get More Exposure From Bloggers, Tweeters and Fans

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photo credit: Olivander

John Jantsch of Duct Tape Marketing explains five powerful tips about how to get more attention from bloggers, fans and tweeters. I think these are great tips and most people don’t do them, im guilty of that myself.

Consider these five tips.

1) Don’t target the usual suspects

Every start-up wants TechCrunch to write about them, but the competition is fierce. Better to drill down, do some research on sites like Digg, StumbleUpon and delicious and find some blogs you may have never heard of that are getting lots of mentions and action under the radar. Create a list of 25 of these kinds of blogs that might still be glad to hear some pitches and you might score better coverage.

2) Listen before you speak

Invest the time to read these new found blogs and pay attention to the comments, retweets and trackbacks. Subscribe to these blogs and track where these bloggers hang out by tracking their comments on other blogs through a tool like BackType. If you take the time to listen to what they like and don’t like, what else they read and promote, you might just be able to influence their entire network.

Do you know of any other great ways to gain more exposure? Id love to know if you do!